Keep Control of Ticketing: Why Military Air Shows Should Separate Ticketing from Master Concessionaire Agreements
Military airshows are unique and logistically complex events that draw large crowds eager to witness the best of aviation. To manage these massive undertakings, it may seem convenient to bundle ticketing into a Master Concessionaire Agreement (MCA), allowing one entity to oversee multiple aspects of the event. However, ticketing is a critical revenue stream and operational component that deserves dedicated attention. For the Air Force and Navy, separating ticketing from the MCA can dramatically enhance event success, improve communication, and maximize attendee satisfaction.
Maximizing Email Segmentation for Event Marketing Success
Reaching your audience with the right message at the right time is crucial, and email marketing consistently proves to be one of the most effective tools, outperforming other digital channels in terms of engagement and customer acquisition. Simply sending the same message to your entire list won’t yield optimal results.
Why Air Shows Should Invest in Building Email Lists
And How To Do It Email marketing is a game changer for air shows. When it comes to promoting, finding the most cost-effective strategies is critical to the event’s success. Email marketing is one of the most powerful tools in the event planning toolbox. Building and leveraging an email list can offer immense value, allowing […]
Why Software Doesn’t Ensure Event Success
It’s the People Behind the Platform Who Make the Difference Let’s face it—event planning is challenging. You’ve got tickets to sell, promotions to run, and a crowd to entertain. The last thing you want to deal with is technical headaches, right? You might think having cutting-edge ticketing software will solve all your problems, but the […]
5 Reasons Offering Ticket Packages Benefits Event Organizers
Selling ticket packages that bundle different ticket types and add-ons into a single-priced package not only simplifies your ticket sales process but also leads to a more successful event overall. The Ticket Packages feature in AttendStar’s ticketing platform makes it easy for you to set up bundles that streamline your pre-sale process and on-sale promotion […]
5 Ways to Elevate the Ticket-Buying Experience
Event Manager Strategies to Add Value to the Ticket-Buying Experience and Drive Sales One lesson we learned from the pandemic is to prepare for the unexpected. Ticket Buyers, more than ever, are seeking flexibility and peace of mind when purchasing event tickets. They want to be sure that their investment will not go to waste […]
From Search to Sold: Optimizing Your Event Visibility Through SEO
Over the past decade, search engines have revolutionized the entertainment industry, becoming the most crucial partner in boosting event discovery and streamlining the ticket-buying process. By implementing effective event SEO (search engine optimization) strategies, you can navigate the digital landscape with ease, finding the specific information and experiences you’re looking for. Who needs a magic […]
Not Selling Enough Tickets to Your Fair?
Today, people expect to be able to buy tickets to events online. Whether it’s a big fair, or a small fair, the majority of people will be unpleasantly surprised to discover that they can’t buy tickets online and in advance….
How to Use Post-Event Surveys to Improve Future Event Success
You held an event, and you think it was successful. But was it really? Did attendees think the event was as great as you did? Will they buy tickets next time you hold a similar event? Will they tell other people to buy tickets to your next event? You don’t know the answers to these […]
How to Use Social Proof to Sell More Tickets
One of the best ways to sell more tickets for your event is to elicit consumers’ emotional responses through your marketing messages and experiences. This includes the messages and experiences on your event’s ticket sales page. A powerful emotion that research proves directly motivates people to buy is fear of missing out (FOMO). In fact, […]
